By leveraging digital marketing strategies, healthcare providers can increase brand visibility, experience sustainable growth, and create a seamless and patient-centric experience that promotes engagement, education, accessibility, and overall satisfaction.
Website Design
We can help you come up with a well designed, modern, functional website which clearly reflects your practice’s services besides a readily accessible call to action with optimization, speed and security. Along with the above metrics, online scheduling, online bill pay, patient portal, online messaging, FAQ’s (Q&A, videos) will add more value to your health care site.
Search Engine Optimization (SEO)
For instance, if a person is searching for a primary Care in your area and there are 10 primary care practices in that region, SEO can help out run your competition and drive more traffic to your healthcare website. We can help you materialize that by optimizing your website to rank higher in search results.
Paid Search Advertising
Pay Per Click (PPC) is an online advertising model which drives traffic to the website by paying publisher every time the advertisement link is clicked by the lead. Primarily offered by search engines and social networks. You can set your ad budget and have control over a wide range of options for reaching potential customers.
78%
patients perform online research about the medical practice before making an appointment.
Online Reputation Management (ORM)
ORM is a process of monitoring and maintaining your practice’s online presence. Effective ORM strategy can build and protect your brand online. Over 50% of patients look for practice or provider reviews before their first visit. Positive reviews will make patients to trust your practice.
Social Media Management (SMM)
Social media helps your business in a significant way. Promoting you brand on social media sites like Facebook, Instagram, Linked-in, Twitter, etc helps to engage with your existing patients and reach new ones. We can help you choose the right platform for your campaign as not all social media platforms are the same.
Content Marketing
This technique involves creating relevant, valuable content for your audience such as videos (product and testimonial), blog posts, presentations, FAQs and social media posts.
Appointment Confirmation
With appointment reminders patients are more likely to show up for their scheduled visit and it gives them a chance to reschedule if necessary, rather than not showing up. Our call center team will call the patients to remind and confirm their appointment, Usually done 3 days prior to the appointment followed by a text reminder the day before the appointment.
Creative services
It is a fusion of captivating imagery and relevant messaging to your patients in the most engaging way possible. This spectrum involves, logo designing, letterheads, business cards, social media posts and more.
Digital Presentations
Any word or hand written notes can be crafted in to executive digital presentation using industry leading designing tools which results in engaging your audience and improve outcomes.
78%
patients perform online research about the medical practice before making an appointment